NeMars ichidzokera kumashure kubva pakugoverachando-yakaomeswa Skittleskumakambani echitatu-bato, mabhizinesi anovimba neketani iyi yekugovera anofanirwa kutsvaga vatsva, vanovimbika vanobatana navo. Richfield Chikafu, nehunyanzvi hwayo, zvivakwa zvekugadzira zvepamberi, uye kusanganisa kwakamira, yakasarudzika kuti ipe kukosha kusingaenzaniswi mucandy yakaomeswa nechandomarket. Heino chikonzero nei Richfield ichimira seyakanakisa sarudzo.
1. Vertical Integration yeKubudirira uye Kuvimbika
Richfield Chikafu chinoshanda sekambani yakanyatsobatanidzwa, zvichireva kuti isu tinodzora kugadzirwa kwemaswiti uye kuomesa-kuomesa pasi pedenga rimwe. Kusiyana neMars, iyo inotsamira kune vatengesi vekunze kune zvihwitsi mbishi, isu tine-mumba mbishi kugadzira zvihwitsi, kuve nechokwadi chekuti tine kutonga kwakazara pamusoro pemhando, nguva, uye mitengo. Kubatanidzwa uku kunotibvumira kugadzira mapipi ekutanga senge maSkittle akaomeswa nechando, muraraungu candy, sour gummy worms, nezvimwe, pasina kutsamira kune vatengesi vekunze.
Nekuve neaviri ekugadzira masiwiti akaomeswa uye nechando-kuomesa maitiro, isu tinoderedza kusashanda uye njodzi dzekugovera cheni. Yedu gumi nesere yeToyo Giken yekuomesa-kuomesa mitsetse yekugadzira inova nechokwadi chekubuda-hombe uku uchichengetedza hunhu hunoenderana. Sezvo Mars inoderedza kugovera uye inotarisisa zvakanyanya pane yakananga-kune-vatengi kutengesa, Richfield inopa kuchengetedzeka kwekugadzikana kwekupa uye inodhura-inoshanda mitengo pasina kupira mhando.
2. Competitive Pricing uye High-Quality Candy
Kubudirira kweRichfield Chikafu kunoshandura zvakananga kumitengo iri nani kumabhizinesi. Nekuchengetedza kutonga pamusoro pezvese kugadzirwa zvihwitsi uye kuomesa-chando, tinogona kuchengetedza mitengo yakaderera uye kupfuudza mari yacho kune vatengi vedu. Sezvo kudiwa kwemaswiti akaomeswa nechando kuri kuramba kuchikwira, makambani mazhinji anogona kunetseka kuwana sarudzo dzinokwanisika kana achivimba nevatengesi vakaita saMars, izvo zvinogona kuwedzera mitengo kana kuderedza kuwanikwa nekuda kwehurongwa hwavo hutsva hwekutengesa.
Isu tinoshandisa chete premium zvinongedzo uye yekucheka-kumucheto-kuomesa-kuomesa tekinoroji kugadzira siwiti inochengeta kunhuhwirira kwayo kwechisikigo uku ichipa crispy, airy mavara. Ungave uri kugadzira kutapira kana kuvavachando-yakaomeswa muraraungu candy,chando-yakaomeswa gummy worms, kana chero chimwe chigadzirwa, zvihwitsi zveRichfield zvakaomeswa nechando zvinounza kuravira uye manyorerwo anoshuvira vatengi, pamakwikwi emitengo.
3. Yakakura Customization uye Flexibility
Richfield inopawo mabhizinesi kushanduka kwakadzama kuburikidza neOEM/ODM masevhisi, inova mukana wakakomba pamusoro pekuchinja kweMars kuenda kunanga-kune-vatengi kutengesa. Iyi sevhisi inobvumira makambani kugadzirisa maflavour, maumbirwo, uye saizi yezvigadzirwa zvavo zvemapipi akaomeswa nechando kuti zvienderane nezvavanoda zvakasiyana. Kunyangwe iwe uri bhizinesi diki kana mhando hombe, Richfield inoshanda padhuze newe kuona kuti chigadzirwa chako chinomira pachena pamusika.
Kuzvipira kwedu mukugadzirwa kwemhando yepamusoro uye nekukurumidza kuchinja nguva kunotitendera kuti tisangane nezvido zvemabhizinesi munzvimbo dzakasiyana siyana, kubva kune vatengesi vakuru kuenda kune niche zvitoro zvezvihwitsi. NeRichfield, mabhizinesi anogona kukwira nekukurumidza pasina kukanganisa pamhando kana sevhisi.
Mhedziso
Muchidimbu, kusangana kwakamira kweRichfield Chikafu, kukwikwidza mitengo, uye kuzvipira kune zvigadzirwa zvemhando yepamusoro zvinoita kuti tive mudiwa akakwana kumabhizinesi ari kutsvaga kuchengetedza maswiti avo akaomeswa nechando mushure mekuchinja kweMars kunanga-kune-vatengi. Kubudirira kwedu, kwakasanganiswa neyakagadzirirwa chigadzirwa renji, inovimbisa kuti isu tinopa isingaenzaniswi kukosha muindasitiri yemapipi yakaomeswa nechando.
Nguva yekutumira: Nov-15-2024